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AIM Institute for Learning & Research

AIM Institute received a Reimagine Education Gold Award in the Science of Learning category at the December 2020 conference for our AIM Pathways digital teacher training platform. We are honored that our evidence-based program has received this important recognition and look forward to sharing more results from our Pathways participants as they take the science of reading into classrooms and schools.

 

Reimagine Education Shortlist Recognition
 
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RFP Writer - Business Development

RFP Writer-Business Development

Position Overview:

AIM Institute for Learning & Research is seeking an RFP Writer - Business Development candidate with a passion for education and the Science of Reading. The RFP Writer-Business Development will join a dynamic team and be responsible for researching, qualifying, and drafting compelling responses to RFPs, RFIs, and RFQs, primarily in the education sector. This role ensures a consistent and strategic response process that maximizes win potential and organizational visibility. The successful candidate will combine meticulous project coordination with strong writing, analytical, and communication skills and the ability to prioritize and cross-functionally collaborate across the organization. 

Key Responsibilities:

  • Monitor and filter relevant bid opportunities via state portals, GovSpend, and other sources.
  • Perform initial RFP qualification using standardized criteria (strategic fit, risk level, competitiveness).
  • Log qualified opportunities in Salesforce and prepare internal intake documentation and planning.
  • Ability to pursue and manage multiple opportunities in various stages using project management tools.
  • Prepare standard and customized proposals using internal repositories, tools, and other available resources.
  • Coordinate input from cross-functional teams, exercising key judgement when subject matter expertise is needed and leveraging available resources from various teams.
  • Annotate RFP documents with task ownership, required deliverables, and deadlines, planning in advance for any cross-functional coordination.
  • Ensure all materials are prepared in alignment with submission requirements and branding standards and submitted in advance of their deadlines.
  • Create and manage internal timelines to ensure all steps are completed on time.
  • Lead RFPs through internal review cycles (Sales, Compliance, Brand/Grammar).
  • Submit proposals in accordance with RFP guidelines (online portals, physical mail, etc.).
  • Maintain accurate opportunity data and documentation in Salesforce.
  • Attend all public meetings associated with the RFP, RFI, or RFQ.
  • Update status of submissions in Salesforce.
  • Record and analyze feedback from unsuccessful bids to inform future improvements.
  • Continually maintain and update the repository for improved resources based on win/lose trend analysis of all RFPs, RFIs, and RFQs.
     

Required Qualifications:

  • Strong command of English grammar, tone, structure, and formatting.
  • Experience tailoring proposals to specific audiences and requirements.
  • Familiarity with public sector procurement processes (RFP, RFI, RFQ).
  • Ability to manage full RFP lifecycle from intake to submission and post-mortem.
  • Experience with CRM platforms (preferably Salesforce) for opportunity tracking.
  • Proficiency in using project management tools (e.g.Monday.com).
  • Competence with Google Workspace.
  • Comfortable learning and using AI and automation tools for drafting and research support.
  • Understanding of compliance standards and branding requirements in official submissions.
  • Skilled in identifying bid opportunities through state portals, procurement sites, and open data sources.
  • Ability to evaluate RFP fit against organizational capabilities and strategic priorities.
  • Bachelor's degree in English, Communications, Public Administration, Business, Education, or a related field (required).
  • Entry to Mid-Level: Typically 1–3 years of professional experience in proposal writing, business development, grant writing, or similar roles.
  • Experience in education, edtech, or public-sector procurement is strongly preferred.
  • Demonstrated ability to work across sales, finance, content, and product teams to gather and synthesize inputs for deliverables.
  • Prior exposure to the structure and processes of government or education sector procurement (especially K–12) is a strong plus.
  • Examples of past proposal submissions, templates, or writing samples may be requested during the interview process.

Skills and Attributes

  • Precision in interpreting RFP specifications, formatting, and compliance is critical.
  • Ability to manage multiple timelines and competing priorities simultaneously.
  • Able to write clearly, technically, and concisely and communicate effectively across departments.
  • Capable of assessing opportunities for strategic alignment, risk, and competitiveness.
  • Works well with cross-functional teams and knows when to escalate or involve subject matter experts.
  • Maintains high performance standards under tight timelines and high-stakes deliverables.
  • Proactive in identifying opportunities, solving problems, and improving processes.
  • Comfortable with ambiguity and shifting requirements in public procurement environments.
  • Able to handle sensitive information and communications, particularly during competitive processes.

About AIM

The AIM Institute for Learning & Research is a leading organization dedicated to advancing literacy through the translation of the latest scientific research into effective educational practices. With a mission to impact 100 million lives through literacy, AIM is at the forefront of evidence-based reading instruction, addressing the significant gaps in literacy education across the United States and beyond.

Founded to bridge the gap between scientific research and classroom practice, AIM has successfully trained over 40,000 educators and partnered with more than 30 states to implement structured literacy programs. Our innovative approach combines comprehensive training, personalized implementation support, and a commitment to sustainable educational change.

At AIM, we believe in empowering educators and leaders with the knowledge and tools they need to create lasting impact in their communities. Our work is driven by a deep commitment to ensuring that all students, regardless of background, have access to high-quality literacy education. Join us in our mission to democratize reading and make a difference in the lives of millions as we strive to support:

  • Research to Practice
  • Fearless Innovation
  • Partner for Impact
  • Transform the Future of Education

AIM’s Core Focus is to “Transform and Empower Lives.” Our organization’s core values are guiding principles that define our community and team culture across the organization including  AIM Academy to AIM Institute. These are are:

  • Care for Others
  • Creative Problem Solving
  • Commitment to Excellence
  • Can Do Attitude

 

To Apply

Interested candidates should send a cover letter and resume to our Human Resources Manager, Cheryl Ferst at cferst@aimpa.org.